Our Founders 


 

 

 

Denise Alvarez -Stormlily Marketing

Strategic marketing coach for equestrian entrepreneurs + host of the How to Market Your Horse Business Podcast. I help you craft a cohesive plan for social media, website, and email marketing so you can do more of what you love.

Learn more: www.stormlilymarketing.com

IG: stormlilymarketing

 

 

Kelly Giordano -Avenue Equestrian

Consulting Agency for Equestrian Businesses Imagine a business where you and your customers are thriving, sales are steady, and your business is flourishing like never before. With the right strategy and partner, this level of success is not far away.

Learn more: www.avenueequestrian.com

IG: avenue_equestrian

 

 

Helen Abrams (Pollock) - Life Equestrian

 

Equestrian Life & Style Helen Abrams resides in Los Angeles, California as a corporate executive by day and a competitive amateur in her spare time. A life-long rider, Helen started Life Equestrian in 2016 as a resource for other riders, sharing new products and tips for the hunter jumper life in Southern California

Learn more: www.lifeequestrian.net

IG: life_equestrian

 

 

Vanessa Steil - Living in Steil


Blogger & Content Creator Vanessa is the founder of the blog Living in Steil (pronounced ‘style‘) and the social media and public relations expert behind In Steil Creative. After returning to riding following a hiatus, she can be found sharing relatable lifestyle, equestrian, and advocacy content.

Learn more: www.livinginsteil.com

IG: livinginsteil

 

 

Lela Reynolds - Cavaliere Couture + Social Exchange Marketing

 

Digital Marketing and Equestrian Wear Assisting Equestrian small business owners in the digital marketing and e-commerce space, plus helping horse girls feel and look their best both in and out of the saddle

Learn more: www.cavalierecouture.com

www.socialexchangemarketing.com

IG: Cavalierecouture

IG: socialexchangemarketing

 

 

Lauren Baggett + Sarah Dahlberg - Canter Culture Riding Apparel

 

Performance Perfected, Style Redefined

Innovative equestrian sportswear that perfectly combines style & function.

Learn more: www.canterculture.com 

IG: Cantercultureridingapparel

 

 

Chelsea DiPeppe - Urgo Beauty

Makeup for the Equestrian Lifestyle Simple, easy-to-use makeup. Cruelty Free. Paraben Free. Gluten Free. Fragrance Free. Non-comedogenic. Botanical infused.

Learn more: www.urgobeauty.com

IG: urgobeauty